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Green Sisterhood: A Full Circle Network for Greenies and Green Biz

March 6, 2013 By: Anna17 Comments

Update: 6/5/2016.  Karen and I decided to close Green Sisterhood since our own busy lives kept getting in the way.  For me, my herb business just got too busy and I couldn’t devote the time to Green Sisterhood.

Karen and I still remain in contact with the women in the network and it was an honor to work with them and some of the brands that believed in our mission.  

Over the last couple of months, I may have seemed more scattered on Green Talk since I was busy forming a new venture,  Green Sisterhood, which is a group of 23+ green women bloggers who share my same desire to create a healthier, toxic free  Planet for all of its inhabitants.  Instead of one lone voice such as mine, now there is a united chorus. So, you might ask why another venture?   It’s a dream I had for five years.

Early on in my blogging career, I knew that no matter how  loud I screamed, I  was the “only tree” in the forest that no one heard fall.  One small voice among so many other voices.

My Green Gals at Stonyfield Party.

Over the years, I teamed up with several other passionate green women on issues and we formed a network.  As that group continued to expand, I continued to nudge, became  a pest, and constantly reminded  my fellow green women that we needed to team up if we wanted to be heard.

Wasn’t Just the Environmental Aspect

But, it wasn’t just the environmental voice that I craved.  It was the respect that I felt bloggers deserve.

Blogging isn’t as glamorous as it seems.  PR companies ask you to review their client’s products and dangle a free product and maybe a giveaway in your face. At first, I was so elated that someone to ask me my opinion.

What I found out as I continued to blog that companies treated bloggers like one night stands.   Most the time, the company get their review and move on.  If you are lucky, your article is mentioned in a passing comment on one of their social media channels.

Their PR agent forgot your name after you hit publish.  There is very little mutual relationship building and far and few payments. Many of my fellow bloggers were struggling and websites have been shut down due to financial issues.

This blogging culture saddened me. So I struggled on how could I change the blogging culture and continue writing about my environmental passion.

Deep in my heart I knew if these brilliant women must  form a group so  we could change how companies would do business with us.  As a group, we had the clout to make a difference.  Best yet, we had the drive and the brains to take their businesses to the next level.

How Did a Dream Start to Become Reality?

The first time I met Karen Lee of Dr. Karen Lee, we talked for hours.  During our conversation, I brought up my dream and watched her reaction.  Instinctively, I saw the twinkle in her eye as I knew she was listening to me.  Honestly, I didn’t know if she thought I was completely out of my mind or truly understood my desire to take this group to  a new level.  Heck, I hardly knew Karen.

Talking to Karen was the best decision I ever made.  A few months later, she agreed to help create this group with me  along with the help of  our consultant, Alicia Voorhies of the Soft Landing.  So, Green Sisterhood went from a dream into fruition last Fall.

Some of the women who leaped aboard are newer to the blogging world; while others are veteran bloggers like me.  We are diverse as we are similar.

As Green Sisterhood took shape, Karen, Alicia and I created a three pillar platform:  community, how to make green so people could opt to buy green, and brand green which helps green brands convince others to buy green.

Create Community

Our largest goal was to create community.  So, we created  “Be Green” pillar to inspire and encourage others to continue on their sustainable journeys. Think of Green Sisterhood as a safe haven.  A virtual co-op of like minded  people.

Over the last couple of weeks, we have started publishing content to the blog.  In each post we highlight our network bloggers’ content to increase awareness and education.  In addition, every Friday, there is a link-up post, where other green women outside the network can promote their own work.  In the future, we will offer webinars encouraging discussion among our community members.

As I have told you before, it is a lonely world out there for us greenies who don’t live in  a community that celebrates being green.  We aren’t the only ones feeling this way.   In just four months, our Facebook page has grown in leaps and bounds despite Facebook’s newest policy of limiting content to your news feed.  (Now you know why you no longer see most of your friends’ news on Facebook.)

Complete Self-Sufficiency–How to Make  Green

The second pillar of our mission is to teach bloggers on how to make money online so they continue to do what they enjoy so much. We want our fellow bloggers and business owners to succeed.

In that vein, our first interview with Amy Lynn Andrews was outstanding.  She provided tips on how to give your blog a much needed makeover which tips helped the newbies as well as the old dogs.  And yes, old dogs can learn new tricks.

We will continue to offer expert interviews and provide our own insights.  Each one of the green sisters is a social media and savvy maven in their own rights.

Change–Brand Green

The last pillar is helping our beloved green companies to increase their reach through paid content and social media marketing.  The green sisters are born educators and have skillfully helped their readers to navigate the murky green waters.  But our green companies are out there every day fighting to show the world that you can be profitable and care for the Planet.  We are here to help them to get the word about their stories, products, and vision.

Bottom line? We want you to know about why these companies deserve your trust and loyalty.
AND we are up for the challenges to help move  this world forward.

Bottom Line.

 All we are missing is you.

Please join our community and get involved.  Keep updated on all the Green Sisterhood events and blog post by signing up for our Newsletter.   Don’t stop there.

  • Come to our seminars and twitter parties.
  •  Follow us on Twitter and talk to us
  • Comment on our blog to share your ideas and concerns.
  • Talk to us in our  G+ community
  • Get involved in our discussions on our Facebook Page.

As I always have said it takes a community to create change.  We created the community.  Now help us create the change.

Join the Conversation:

  • Has it been lonely being green in your community?
  • Are you a blogger who feels isolated looking for a network?

Similar Posts:

  • Happy New Year. 2013 in Reflection. Hopeful in 2014
  • Earth Day Instagram, Twitter, & Blog Carnival with Green Sisterhood
  • Green Sisterhood Etsy Handmade Giveaway. Our Thanks to You.
  • Frances Moore Lappe’s EcoMind: Thinking Differently Creates Change
  • 8 Steps to Help the Earth for Blog Action Day

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About Anna

Anna Hackman is the editor of Green Talk, and owner of The Naked Botanical and a avid (okay obsessed) gardener. She also loves video and podcasting and hosts Green Talk TV and Green Talk Radio. Her most important role is being a mother of four boys.

Chat with her on Facebook, Twitter, Pinterest , and Google+.

Comments

  1. 1

    Alicia@ eco friendly homemaking says

    March 6, 2013 at 1:06 pm

    Oh I am so glad to have discovered your blog!! I am on my way to check out the newsletter. Thanks!

    Reply
  2. 2

    Anna@Green Talk says

    March 6, 2013 at 1:16 pm

    Alicia, love your blog. Are you the owner of the soap company listed on your sidebar?

    Reply
  3. 3

    karen says

    March 6, 2013 at 2:52 pm

    So so lucky to have met you on that fateful day in NJ! I wasn’t sure if I was going to make it since I had another appointment that was running late. But I’m glad you made the effort to meet me, even though I was late.

    Green Sisterhood is going. to. rock!

    Thank you for being YOU!

    Reply
    • 4

      Anna@GreenTalk says

      March 6, 2013 at 11:53 pm

      Karen, it was meant to be that day. Thanks for your undying passion and faith. The best is yet to come.

      Reply
  4. 5

    Brenna says

    March 6, 2013 at 3:07 pm

    You and Karen both rock! I can’t wait to see what this community builds for ourselves and everyone else looking for a sense of belonging and respect.

    Reply
    • 6

      Anna@GreenTalk says

      March 6, 2013 at 11:52 pm

      Brenna, it is women like you that inspired Green Sisterhood. Keep telling all the truth. Anna

      Reply
  5. 7

    Debbie Steinberg Kuntz says

    March 7, 2013 at 6:32 pm

    This sounds like a promising idea and sisterhood! Just signed up for your newsletter and look forward to keeping posted!

    Reply
    • 8

      Anna@Green Talk says

      April 14, 2013 at 9:55 pm

      Debbie,

      Welcome aboard. Hope to see your comments on Green Sisterhood as well. It takes a community. Anna

      Reply
  6. 9

    Lynn Anne Miller (@organicmania) says

    March 7, 2013 at 8:02 pm

    Anna, so happy to see you living your dream. I’m really rooting for you guys! Sometimes I wish I had joined in when you asked, but you know, there are only so many hours in the day….!

    Reply
  7. 10

    Rinkesh says

    April 6, 2013 at 3:12 am

    Great work gals. This is my first visit to your bog and I am just loving it. Congrats on your journey. Hope you achieve new milestones.

    Reply
    • 11

      Anna@Green Talk says

      April 14, 2013 at 9:54 pm

      Rinkesh,

      Thank you for the well wishes! Anna

      Reply
  8. 12

    Sayed Imran Qadri says

    April 13, 2013 at 3:18 am

    Anna hearty congratulation to you for your new dynamic achievement of Green Sister Hood….I m really very happy for you……Now Soon looking forward to hear of New Green Brother Hood & would love to be a part of it…..

    Have fun God Bless you enjoy your days…..

    Regards:
    Sayed Imran Qadri

    Reply
    • 13

      Anna@Green Talk says

      April 14, 2013 at 9:53 pm

      Sayed,

      There is room for green boys too. We all came from the same “mother.” Anna

      Reply

Trackbacks

  1. US-China Greener Consumption Forum Aims to Harness the Purse says:
    March 12, 2013 at 2:59 pm

    […] Karen Lee and I on behalf of Green Sisterhood, as a media partner for the Forum, will be tweeting and sharing insights from the Forum.  Follow […]

    Reply
  2. US China Green Forum Recap: Starting the Dialog says:
    March 27, 2013 at 10:03 am

    […] presented successful green food company case studies. Karen of ecokaren and co-founder of the Green Sisterhood went to the other session.  See […]

    Reply
  3. Earth Day Easy, Fun Green Tips From the Green Sisterhood. {Video} says:
    April 21, 2013 at 10:54 pm

    […] takes center stage and people pause to remember how much she means to us.  This year some of the green sisters and I created a video with cute, easy, fun tips to remind you that every day is Earth Day.  (Note, […]

    Reply
  4. Green Sisterhood: Environmentally Conscious Community for YOU! — ecokaren says:
    June 9, 2013 at 7:22 pm

    […] It turns out, I wasn’t the only one who thought there was a need for a group like that. Among the many admirable and knowledgeable greenies on the web, Anna Hackman of Green Talk, a former lawyer, thought so too. In fact, she said, it was her dream for many years! […]

    Reply

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